GeoMarketing

10 geomarketingGreat insights can be gained from the use of geographic mapping in order to visualize information, uncover patterns, and localize strategy and tactics. We use state-of-the-art tools to visualize information through thematic maps of your customer base, direct marketing respondents, potential markets, and more. Furthermore, through statistical modelling and the integration of multiple sources of information, a growing number of firms are gaining new insights and capabilities that enable them to have smart strategies and tactics that use geo-location.

Use our custom maps for sales territory planning or realignment, location decision making, recruitment and event planning, strategic partnership analysis, media planning, and more.

EurekaFacts' market mapping services have three special distinguishing strengths:

  • Our focus on marketing applications means that we look at the mapping effort as a marketing analytics tool aimed at yielding insight to impact your business decision-making.
  • Locating your data appropriately is extremely important; our geo-coding effort is very precise, and our reporting informs you of the accuracy level ensured with your analysis.
  • Our emphasis on client involvement puts your organizational knowledge to work to maximize the benefit of the GIS analysis.