Customer Insights

With our expertise in marketing, market analysis, and project management, EurekaFacts provides robust solutions in the marketing metrics and insights arena. We work with client marketing teams and with our partnering marketing agencies to support insight and measurement projects toward formative research, execution maximization and campaign evaluation of integrated marketing solutions.

EurekaFacts provides insight and data-driven marketing guidance to support highly-targeted campaigns. Our expertise in marketing sciences, survey research, econometric modelling and multivariate analysis serve as strong foundations for our services:

  • Customer needs analysis
  • Customer profiling and segmentation
  • Branding attributes / perceptions and branding structure
  • Loyalty programs, affiliation and affinity
  • Pricing and demand optimization
  • Cross-sell/up-sell optimization
  • Customer satisfaction / Enterprise feedback management
  • Precision targeting, micro-targeting and geo-demographics
  • Impact assessments and campaign evaluation


Certified to International Quality  Standard for Market, Public Opinion and Social Research ISO 20252

Privacy & Security

Institutional protection of privacy, sensitive and confidential information – IRB, Secure environment, participant in the Privacy Shield program

Why EurekaFacts?


We are fully committed to your success.

Client-Centered Expertise

Experts in research methods, data collection, analytics, research audiences and in impactful research

Custom Insight

Experts in exploring how users and customers receive, process and act on information.

Research Infrastructure

Modern data collection infrastructure.

Contact Us


Or Call Us At


+ 1 (240) 403 – 4800

Contact Our Experts on This Matter