Thank you for your interest in this important research.
EurekaFacts is carrying out an important study sponsored by the DC Highway Safety Office (HSO) and the Office of The Deputy Mayor for Operations and Infrastructure.
We are working with HSO to create effective messages about traffic safety by understanding the driving experiences and behaviors of those who drive in and around DC. We are also interested in where you get information and what ad messages work best.
The survey will take approximately 10 minutes to complete.
All responses are confidential, and any information reported will be in combination with other responses.
By clicking on the “Start Survey” button you are confirming that you are 18 years of age or older and that you register your consent to participate in this research study. Click below to start the survey and enter your personalized code when prompted.
Frequently Asked Questions (FAQs)
Who is EurekaFacts?
EurekaFacts is a local market research firm located in Rockville, MD. Our goal is to make a positive impact on our community by supporting data-driven decisions made by our clients. We were selected by the DC Highway Safety Office (HSO) to conduct this study about local drivers.
What is the purpose of the study?
HSO wants to understand residents’ experiences, behaviors, and perceptions about roadway safety in order to create relevant and impactful messages about traffic safety. Additionally, HSO wants to know your reactions to ads and where the best places would be to distribute them. You speak for thousands of people like you and provide valuable feedback that will help inform HSO how to create the best possible marketing campaign to save lives.
How was I selected for this study?
You’ve been specifically chosen as someone from whom we’d like to hear. Your household was selected at random from a list of households from DC or PG County to represent the many residents of the area.
Can I recommend another household to complete the survey for me?
No. Your household was specifically chosen from a list of households. Your responses are unique and cannot be replaced. Multiple members of your household can take the survey as long as they qualify.
Will my information be kept confidential?
All responses are kept completely confidential. At no time will any identifiable information be linked to any of your answers. All information collected through our research process is grouped and reported anonymously. HSO will not have access to your individual responses.