US Navy Supply Corps – Fact Based Branding Strategy
Wednesday, March 31st, 2010After conducting initial research for the US Navy Supply Corps to examine its brand identity, EurekaFacts was tasked to create and test a new branding platform that brings together the civilians, enlisted personnel and officers engaged in supply functions throughout the Navy. EurekaFacts has partnered with Rock Creek Strategic Marketing, a DC-Based branding firm, in this effort. The effort comes at an important juncture for the Navy Supply Corps, as the Navy has designated this as the Year of Supply. The Navy Supply was established in 1785 and supports a wide range of functions from quality of life for sailors and their families to procurement and logistic support. EurekaFacts is proud to support our armed forces through our efforts and expertise.