We apply our expertise to marketing consulting to support strategic planning efforts, communications, outreach and marketing strategy and tactics with fact-based, data-driven consulting and planning. Our team of experts in marketing, communications and public education campaigns have specialized in segmentation, targeting and positioning; branding and related messaging; direct marketing optimization with specialty in recruitment, dues pricing optimization and program/outcome evaluation.

We have provided consulting in a wide range of areas including:

• Integrated marketing plans
• Branding and positioning
• Pricing optimization, demand estimation & econometric support
• Loyalty and involvement
• Market studies, new markets/new initiatives
• Recruitment of participants for educational travel
• Customer profiling and segmentation

To learn more contact us at (301) 610-0590 or email us at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it.