Latinos, the largest minority population in the US now accounts for more than 40 million people in the US. Reaching this population is increasingly important to organizations and private companies. However, most consumer and public opinion surveys under-represent Hispanics in the US. 

Among the reasons why are that to reach and understand this audience it is necessary to examine the methods to design, field, analyze and interpret findings EurekaFacts provides culturally sensitive research in English and Spanish fit to understand the diverse populations grouped under the labels of Hispanic or Latinos.

We have conducted multiple studies in the several areas including:

• Spanish language focus groups
• Spanish language surveys
• Latino population data analysis
• Hispanic population geo-demographic segmentation
• Examination of spending patterns
• Field studies of Latinos

To learn more contact us at (301) 610-0590 or email us at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it.